A world of fragrance awaits as one of my favourite fragrance houses opens its newly reimagined home on Regent Street, London. For lovers of scent, Penhaligon’s needs little introduction. A house with deep British roots and a rich perfumery heritage, it has long created fragrances that feel personal, expressive, and quietly luxurious. Its Regent Street reopening marks an important moment, not only for the brand, but for London’s luxury landscape.

For lovers of scent, Penhaligon’s needs little introduction. A house with deep British roots and a rich perfumery heritage, it has long created fragrances that feel personal, expressive, and quietly luxurious. Its Regent Street reopening marks an important moment, not only for the brand, but for London’s luxury landscape.

Situated at 125 Regent Street, the boutique has been thoughtfully redesigned to feel less like a traditional retail space and more like a destination. A destination for the curious and the cultivated.
