In a world where hospitality is evolving beyond aesthetics to embrace meaningful experiences, PURO Hotels Warsaw Old Town stands as a shining example of design-led luxury. A seamless fusion of Scandinavian minimalism and Polish hospitality, this new opening is a testament to thoughtful craftsmanship and cultural synergy.

Designed in collaboration with GamFratesi, the interiors celebrate the essence of Nordic design, understated elegance, tactile materials, and a connection to nature, while embracing Poland’s rich artistic traditions. The result is a space that feels both contemporary and deeply personal.

As Enrico Fratesi, co-founder of GamFratesi, explains:
“The main factor shaping hospitality today is that guests don’t want to feel like tourists. Most people are drawn to places with a local feel – somewhere that feels like home.”

This philosophy is evident throughout the hotel. Sun-drenched spaces, warm textures, and meticulous attention to detail create an atmosphere that is both refined and welcoming. The newly launched MUND bakery and café further enriches the experience, blending Scandinavian culinary traditions with Polish flavours, reinforcing PURO’s dedication to a locally rooted, yet globally inspired, approach to hospitality.

